We have a clear goal for 2025: maximizing pension value. In doing so, we contribute directly to our mission to build your sustainable future together. Our strategy is how we want to achieve this goal.
Click on the blocks with your mouse to find out more.
Subject to financial health and sustainability
Our strategy builds on a solid foundation that enables us to achieve our strategic goals. An IT landscape that is completely up to date, easy and flexible to use and also scalable. But, more importantly, employees who are suitable for their role and who carry out the tasks with pleasure and skill based on a deep-rooted involvement.
Always with a sense of the social relevance of our organization and focused on the pension participant. Colleagues who feel at home and dare to express themselves, enjoy working together and want to develop further. To do even better, for the pension funds, their participants and society.
And all this in a changing landscape, inside and outside the organization. Dealing with change is part of our profession, and that does not deter us. We embrace the challenges in the interest of our social role and have fun tackling them together.
We are gearing up for 21st century retirement and acquiring all the skills that come with it, like data literacy, decisiveness, digital skills, etc. Working is learning and learning is work after all. With managers who want to further develop the talents of our employees. APG is a great place to work.
With our knowledge and expertise of pensions, we work every day on (improving) our core tasks for employers and participants of our funds. Implementing, unburdening and informing about the current and upcoming changes. APG wants to use its knowledge and skills to contribute to a fair, collective and social pension system in which pensions are part of the income of now, tomorrow and later. For our children, parents and ourselves.
We want to provide good insight into that pension, offer an overview and provide perspective for action. Moreover, we want our participants to live in good health in a sustainable society in which they can fully participate. In short: we want to contribute to the sustainability of the system, implementation and society.
Kandoor
There are people who are not interested in finances, but have to think about it anyhow. And there are people who love finances. Kandoor is APG's online platform that has been answering everyone's questions about money for free since 2016. Through Kandoor we connect these two groups of people. In this way, the experts can assist you as a guide in making choices that make your financial future healthier.
Money Finder
Money Finder is an application made up of three key components that work together to make everyone financially healthier. A fit model, intended to measure the financial situation of the user, a fit test based on a number of questions to be answered and concrete actions resulting from the first two components.
The tool was developed at the initiative of APG and in collaboration with twenty partners. The aim is to work on the financial fitness of employees in an accessible and proactive manner. This way they can consciously work on their personal financial goals for now, later and beyond.
Money Finder was launched in November 2021, went live to the public in March. More information can be found here. Money Finder is also offered by APG to all colleagues.
Participant orientation is about mindset and behavior of all APG employees. It starts with continuously listening to our participants, their employers and funds. So that we really understand their expectations and needs and can translate them into better products, services and experience. And that bar is set higher and higher, because participants are continuously influenced by experiences at other companies.
APG wants to have switched to the new pension system completely by 1 January 2027 at the latest, but preferably earlier. Changes in society such as more self-employed workers, more flex contracts and an aging population mean that a current pension system is no longer appropriate for this time. To remain proud of how we arrange pensions in the Netherlands, now and in the future, we take the strengths of the current pension system into account and make innovations where necessary.
In practice this means that we:
The new pension system broadly differs on these points:
The new system means a major change for APG. The work of every APG employee will change to a greater or lesser extent. Make sure you move to that new world in time, and brush up on yourself via the Pension of the Future Academy.
Click here for more information to find out exactly what will change and here to go to the Pension of the Future Academy.
In order to realize a good transition to the new pension system, it is necessary to first have 'the house in order'. We are doing this by cleaning up data & outdated IT systems and by simplifying regulations.
View the 'Grip on data' program on the following pages and read about one of the initiatives of this building block.
A large number of recovery actions for ABP are carried out within the ‘Grip on data’ program. Together with the pension funds, APG wants participants to have and keep a grip on their financial future. Members must be able to rely on the fact that their pension is correctly registered. Thanks to new methods for data analysis and linking, we can now do this even better. In addition, we will ensure that participants will soon be able to transfer 'cleanly' to the new pension system.
The issues often arose years ago, as a result of which an incorrect payment could take place. They are also often related to allowances, or the incomplete recovery of one-off (remedial) actions. In this case, outages should have been solved manually, but that has not always happened.
The recovery actions of the Grip on Data program relate to ABP.
As a result of the recovery actions by Grip op Data, a number of ABP participants received a substantial supplementary payment in 2021. A nice surprise, you would think. But many participants subsequently got stuck in the tax settlement. To support them in this, Grip op Data started two pilots with Prikkl in October. Prikkl is the financial coaching and advice platform in which APG has a 40 percent interest.
Prikkl is also available for employees
As a good employer, APG considers it important that employees are and remain financially fit. That is why every regular APG colleague can make an appointment free of charge for an independent meeting with a Prikkl advisor.
Is there a change happening soon (relocation, new position,…)? And do you want more financial insight or advice? Then go to Insite Financial insight for every APG employee.
Service Investment Solutions (SIS)
We shift towards full client focus. The solutions we offer fit our clients’ needs. Our starting point is an integrated in-house solution based on our fiduciary model. Other solutions might be better sourced externally – if best for our clients and based on our values & RI-beliefs.
Next to more flexibility & enhanced client satisfaction, we aim for growth. Our ambition is to gain new partnerships with international asset owners (next to NPS), and to increase our returns by coming up with new investment ideas. Without losing the attention we have for current clients, we will go after new Dutch pension fund clients.
Responsible Investing
APG AM is a leading long-term responsible investor. Our unique capabilities enable us to facilitate our (prospective) clients in achieving their investment objectives. Over the past years, ESG coverage by asset managers has increased significantly. The new Dutch pension contract also intensifies competition in the market and the need to be distinguishable through RI.
To hold on to our leading position worldwide, we need to excel in aligning the portfolio with RI ambitions and continue setting standards globally, together with like-minded peers.
You and the way you work are at the heart of achieving our strategic ambitions, so we put people & culture at the center of our strategic vision. We can only achieve our goals if we continue making APG AM a great place to work in which everyone feels part of our international and diverse workforce.
Together with our funds, we help participants make conscious choices for income for now, tomorrow and beyond. This gives participants more control over their own financial future. In the coming years we will experiment with suitable solutions and develop services such as coaching and guidance. Here we look for cooperation with partners in certain areas.
The realization of this trusted guide is a quest that we will also embark on in the coming years together with the funds and employers. Where necessary, we seek cooperation with other parties.
Our funds find it important to strengthen the relation with their participants. For now, but also when we transition to a new system. Participants are required to be affiliated with a fund. Nevertheless, we want participants of our funds to be so satisfied with their fund that, if they did have that choice, they would naturally opt for their current fund.
We therefore offer (even) more participant-oriented services on behalf of the funds.
We also offer additional propositions, services & products (on behalf of the fund to the participant). For instance overview and insight, the Pension Pot, the Pension Coach and other products that offer coaching and guidance.
We offer our participants the most income years in a sustainable way and quality in our products and services.
Firstly, we are a leading asset manager with a solid position in the international asset management market. We offer the highest possible net return (given risk profile and Environmental, Social % Governance (ESG)).
Second, we are a leading executor. This is the basis of everything APG does: the robust implementation of our clients' pension schemes. We are participant-oriented and ensure a performance with above-average quality at a competitive price.
We expect that with the arrival of the New Dutch pension system, current pension funds or administrators may merge or even stop. We will remain the market leader in this changing market. In a consolidating execution market, the dominant party (in our estimation) has a market share of around 40 percent. We therefore regard this as an indication of a leading position. With our leading position, we aim to provide benefits to our fund participants through lower costs or better service.
We want to ensure that participants can enjoy a good pension in a sustainable world. In doing so, we deploy all knowledge and expertise for the participant.
We want to give them control and keep them in control of their financial future. And precisely because the participants cannot choose their fund, it is very important that we serve them as well as possible together with our funds.
Maximizing the pension value means that we want to create the best possible pension for our participants.
As a pension provider, we therefore provide the most income years for the future with an affordable contribution as a given. Our services have a competitive price and high quality.
As an asset manager, we aim for the highest 5-year net return given the risk profile. We are a leading Long-Term Investor worldwide and play a pioneering role in the realization of a sustainable society.
Our precondition is financial health in order to continue to serve our funds in the future and to offer participants the highest pension amount for their investment.
As a company, we do not intend to make a profit, but we want to be able to pay for certain things based on a positive result, so that we:
