Health: From payer to partner and preventer  

Today’s insurance industry faces a changing economic landscape and rapidly evolving technologies. The insurance customer base is also evolving and expects products and services that add value as well as a seamless and integrated experience across channels. More and more policyholders are willing to share supplemental data and pay extra for better service from their insurers. Of the individual customers interviewed as part of the World Insurance Report (WIR) 2019, 28% said they were highly amenable to sharing additional data for personalized risk control and prevention services. Nearly 54% of tech-savvy customers interviewed as part of the WIR 2019, said they would remain with an insurer that offered personalized value-added services.

Insurance companies only have the change  to interact with people at specific points in time. Let's bridge the gap. Fitbit's health technology has the hearts, minds and data on millions of users in our global community—and we're with them 24/7. There are multiple ways to leverage fitbit data for your prevention plans offering unique services for your customers. Fitbit measures a wide range of data points like Heart Rate, Skin Temperature, Glucose, O2 saturation, Sleep, Breath Frequency. So you will be able to react at the right time with the right offering. Imagine the chances to prevent burnout, diabetes or mental health problems and spin up an entire healthcare platform.

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