BMW

Introduction

BMW is a German multinational company headquartered in Munich which produces automobiles and motorcycles. The company was founded in 1916 as a manufacturer of aircraft engines, which it produced from 1917 until 1918 and again from 1933 to 1945. An EU regulation mandated OEMs to share data with service and repair supply chain partners by mid-2020, with huge penalties for non-conformance. Today, the BMW Group, with its 31 production and assembly facilities in 15 countries as well as a global sales network, is the world’s leading manufacturer of premium automobiles and motorcycles, also providing premium financial and mobility services.

Statement of the customer

"In my whole history of working in IT, I've never had a better support than from Apigee along our journey!"
- Lothar Werzinger, APIM Program Lead at BMW

With Google Cloud

- Rapid deployment of platform, offering access to BMW data systems  to other partners
- Without compromising internal security guidelines, API management solution, allowing data access to
hundreds of partners
- BMW complies with the EU regulation to offer the data to 3rd party repair shops for their cars and saves millions of dollars in fines

Why Google Cloud?

Google worked closely with BMW to conduct a design workshop to start with a prototype eventually building the API. The process involved establishing end to end flow of service publication in Apigee, integration of OpenAPI, creating an API product and API Proxy for this use case, finally creating a developer portal specific to the use case environment. The design workshop helped BMW gain buy-in internally to build the use case on Apigee.